Creative Consulting

Few entrepreneurs, let alone NGOs and artisans, have the skills of presentation, photography, content, digital knowhow, or the human resources to make this happen overnight. Here is an area where we should pull in other professionals and work in partnership.
Laila Tyabji, founder member and chairperson of Dastkar

While we swear by mainstream business school lexicon, the paradoxical profit maximisation is not our aim. Rather, we are driven by the desire to do social good by using the power and reach of digital technologies to streamline business models for maximum impact.

By many measures, India is well on its way to becoming a digitally advanced country. Propelled by the falling cost and rising availability of smartphones and high-speed connectivity, India is already home to one of the world’s largest and fastest-growing bases of digital consumers and is digitizing faster than many mature and emerging economies.

Advances in technology have created considerable impact on society in recent years. Yet in most cases, the social impact has been secondary to the aims of commercialisation and profit generation.

Be a part of the change!

act today

McKinsey&Company

So how can you go harness the power of digital without spending lots of money?

 

GET ONLINE

Have a digital home –Investing time and money into a website is an obvious decision. An effectively-designed website is great for engaging supporters, generating sales and increasing awareness. Since most social enterprises have limited budgets, a strong online presence is a cost-effective way to spread your mission.

GET SOCIAL

Plan your campaigns – Take some time out of your busy schedule to get clarity on what is it that you want to tell your customers about your brand. With a plan in place, daily tasks can be identified to make life easier and you can even use a social media scheduling tool to post content regularly.

AUTOMATE PROCESSES

Develop your team – Give your team the skills they need to take on different roles for designing and executing campaigns, managing social media and engaging with your audience. Once your team knows how to effectively complete different tasks, team members can be given clear responsibilities.

CREATE CONTENT

Make engaging content – Content development doesn’t have to be difficult or expensive. Think of the number of smart phones there are in your team and amongst your beneficiaries. All these people could create original content for you. With some help, they could easily create stories unique to your brand.

Social enterprises often know what they need to do, but find it difficult to implement.

source – www.contentmarketinginstitute.com

How can we help you?

STRATEGY

IDENTITY

CONTENT DEVELOPMENT

COLLABORATIONS

EDITORIAL CONTENT

SOCIAL MEDIA

MARKETING

BUDGETING

STORYTELLING

DESIGN & DEVELOPMENT

MEDIA (PHOTO/ FILMS)

WEBSITE DEVELOPMENT

PROJECT MANAGEMENT

PROCESS MANAGEMENT

TEAM WORK

CATALOG MANAGEMENT

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As you can see, audiences want to engage with lots of different types of content. The services we offer can help you make that content

source – www.contentmarketinginstitute.com

Clients

We seek to promote and strengthen entrepreneurship within marginalised and digitally-excluded communities through digital interventions and, thereby, serve the cross-cutting goal of society-wide digital inclusion

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