Few entrepreneurs, let alone NGOs and artisans, have the skills of presentation, photography, content, digital knowhow, or the human resources to make this happen overnight. Here is an area where we should pull in other professionals and work in partnership.
While we swear by mainstream business school lexicon, the paradoxical profit maximisation is not our aim. Rather, we are driven by the desire to do social good by using the power and reach of digital technologies to streamline business models for maximum impact.
By many measures, India is well on its way to becoming a digitally advanced country. Propelled by the falling cost and rising availability of smartphones and high-speed connectivity, India is already home to one of the world’s largest and fastest-growing bases of digital consumers and is digitizing faster than many mature and emerging economies.
Advances in technology have created considerable impact on society in recent years. Yet in most cases, the social impact has been secondary to the aims of commercialisation and profit generation.
Be a part of the change!
So how can you go harness the power of digital without spending lots of money?